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THE SCHOOL

Become an investing whale. Everything you need to know from the ground up.

Advanced

How to Project the Profitability of a Property
Advanced

How to Project the Profitability of a Property

As an investor when looking at any potential real estate opportunity, there are a myriad of metrics and theories behind what makes a viable investment and what does not. But at the end of the day, you’re simply trying to answer the question: Am I going to make money from this venture? While, yes this […]

3 minutes
Cap Rate Real Estate: What Is A Good Rate & Formula?
Advanced

Cap Rate Real Estate: What Is A Good Rate & Formula?

If you are interested in real estate investing you probably heard the term cap rate real estate. Cap rate in real estate or capitalization rate is a critical metric in evaluating whether a property is a good investment or not. Understand how to calculate real estate cap rates in the context of commercial and residential […]

4 minutes
Due Diligence Real Estate Checklist: Steal Our CRE Process
Advanced

Due Diligence Real Estate Checklist: Steal Our CRE Process

Due diligence in real estate can be a bit of a drinking from the firehose kind of experience, especially when we are talking about commercial real estate. When you purchase anything that requires a decent amount of capital whether it be your education, a car, a trip or even a mattress you should do your […]

5 minutes
Real Estate Development from an Industry Insider
Advanced

Real Estate Development from an Industry Insider

At first look, developing real estate seems like an easy way of starting a profitable business. It does not require an academic degree, a certification from any authority or a specific legal qualification that needs to be met. Actually, judging by the TV shows, it is as simple as buying a property, putting lipstick on […]

5 minutes
How To Join A Real Estate Investment Group (and Pros & Cons)
Advanced

How To Join A Real Estate Investment Group (and Pros & Cons)

You know the saying “strength in numbers.”–Well that’s the fundamental objective of starting or joining a real estate investment group (REIG). While it may seem intimidating at first blush, how to join a real estate investment group is pretty simple. The complicated part is deciding which real estate investment network you want to join. Luckily, […]

10 minutes

Growth

Don’t Do New Year’s Resolutions This Year
Growth

Don’t Do New Year’s Resolutions This Year

It’s that time of the year. We are ready to start fresh. We are hopeful and ready to change our ways. This will be the year that you stop smoking, that you stick to that diet, that you say goodbye to biting your nails, that you finally will start saving—whatever your new year resolutions are […]

5 minutes
Money Date
Growth

Money Date

“Know what’s on the menu?…Me ‘n’ u.”   A Money Date doesn’t sound very fun, but at least you don’t have to endure cheesy pick-up lines!—What’s a money date?   It’s the hour of time that you should block off on your calendar every month to sit down and review your personal finances from top […]

2 minutes
Love & Money
Growth

Love & Money

You found love! (Congratulations) You found this person that makes you genuinely happy: You are at peace when you are together, and you can’t imagine anyone with whom you are more compatible. That’s all we need right? Love. But relationships are the trickiest of business. Even if you are with your romantic perfect fit, other […]

4 minutes
The Psychology of Money
Growth

The Psychology of Money

When thinking about saving, finances and accumulating wealth there are plenty of books available (most of them are a snooze). There are some that are enjoyable and digestible, but most importantly USEFUL! One of those books is The Psychology of Money by Morgan Housel. The main reason we like this book is because it is […]

7 minutes
Who is Saving’s Worst Enemy?
Growth

Who is Saving’s Worst Enemy?

Once you have a stable income (stable income being enough money coming in to cover your cost of living), you should have the ability to save. Makes sense, right? But there always seems to be something that derails us from doing it. Sometimes it is the price of oil that goes up, or the wrong […]

3 minutes
So You Think You Can’t Save
Growth

So You Think You Can’t Save

Your parents constantly tell you should do it. You know you have to do it. You promised yourself you’ll do it. Every January first at 1:00am, you are completely convinced that this is the year you’ll do it, and yet, for the life of you, you cannot do it! Well maybe you just need a support system: some things that can help you carry the heavy weight of getting it done. The following is a list of available technology that can make it easier for you to get to the goal. (Oh! By the way, in case we were not obvious enough, we’re talking about saving).

3 minutes
A Beginner’s Guide to Financial Mindfulness
Growth

A Beginner’s Guide to Financial Mindfulness

As a young professional embarking on the quest for financial stability the saying, “youth is wasted on the young” starts to take on true meaning: Monday through Friday we are frying our retinas staring at a screen 40+ hours a week, and Saturday/Sunday maybe we grab drinks with friends to maintain a semblance of a […]

2 minutes

Investing 101

Money Makin’ is a Mindset!
Investing 101

Money Makin’ is a Mindset!

When approaching your personal finances, it’s easy to get caught up in a black & white mindset: income vs. expenses, budgeting vs. splurging, investing vs. saving—Managing your money becomes a zero-sum game and those who follow the strict set of rules win…right?—WRONG.   This mindset is limiting and can actually breed stress, anxiety and ultimately […]

4 minutes
Atomic Habits
Investing 101

Atomic Habits

“Without good financial habits, you will always be struggling for the next dollar.” -Atomic Habits “You get what you repeat.” It’s a simple message that author James Clear establishes in his New York times bestseller, Atomic Habits, and one that he drives home superbly. Clear starts the book with data driven, as well as anecdotal evidence […]

3 minutes
12 Day Financial Wellness Challenge
Investing 101

12 Day Financial Wellness Challenge

The New Year, is the perfect time to get your financial s%&# together. To help you kick-off 2022 with your personal finances in order, we have gone ahead and broken down this (somewhat) daunting task into digestible and doable mini tips!

5 minutes
Inflation Nation
Investing 101

Inflation Nation

Inflation—it’s a hot topic lately—and rightly so. It’s hard to escape the blaring headlines that the US consumer price index rose 6.2% in October 2021 compared to a year ago.   What does this mean exactly?—Well, on average, things cost 6.2% more than they did only a year ago. To put that into perspective this […]

4 minutes
The Seven Capital Sins of Financial Wellness
Investing 101

The Seven Capital Sins of Financial Wellness

Are you a sinner when it comes to personal finance? Whether the result of ego, insecurity or just plain laziness the barriers that are preventing you from eternal wealth and prosperity boils down to simply human weaknesses. These human weaknesses are nothing new, and have been named in history, so we mortals could better fight […]

3 minutes
6 Celebrities Investing in Real Estate
Investing 101

6 Celebrities Investing in Real Estate

Do you ever wonder what celebrities do with their hard-earned money? Besides, of course, buying supercars, big yachts, fancy watches and everything else we mere mortals dream about? Most of them invest, one way or another, in real estate. We put together a list of six celebrities that decided to put their money to work […]

3 minutes
Four Personal Finance Fundamentals that You Should Know
Investing 101

Four Personal Finance Fundamentals that You Should Know

Finance is scary. It is a discipline and industry that seems to scare off everyday people with overcomplicated jargon. Yet, personal finance and personal growth go hand-in-hand. I mean, how can we invest time (as well as money) in ourselves, if our fundamental financial needs are not met?

5 minutes
How To Build A Real Estate Portfolio (& What A Good Property Is)
Investing 101

How To Build A Real Estate Portfolio (& What A Good Property Is)

There are numerous ways to invest in real estate and varying degrees of necessary upfront capital, as well as time commitment. If you can learn how to build a real estate portfolio that works for your lifestyle, then you can learn how to create long-term wealth and steady returns generated from multiple investment properties. What […]

7 minutes
Time is Money
Investing 101

Time is Money

“Controlling your time is the highest dividend money pays.” Money spent can be recovered or made up, time cannot. But time is critical in making you money. It took time to get to the point where you are now—whether it be in your career, your fitness level, a skillset or a hobby. After all, you […]

3 minutes
How To Invest In Real Estate With Little Money (Or No Money!)
Investing 101

How To Invest In Real Estate With Little Money (Or No Money!)

How to invest in real estate with no money? We are not miracle workers so, perhaps the question is better phrased: How to invest in real estate with little money? That being said, just because you have limited income now does not mean you should wait to start. In fact, every day that your money […]

7 minutes
Commercial Real Estate Investing 101: How To Start In 2021
Investing 101

Commercial Real Estate Investing 101: How To Start In 2021

Commercial real estate has long been the preferred avenue for the wealthy and elite to invest, and it’s not so hard to see why. But the “rich get richer” no longer applies to this industry, as the high barrier of entry has been removed and now investing in commercial real estate is for everyone.

10 minutes
Investing In Real Estate vs Stocks (Own A Property Or Paper?)
Investing 101

Investing In Real Estate vs Stocks (Own A Property Or Paper?)

Stocks vs real estate–that is the question. The short answer is if you have enough capital, you should invest in both and create a diversified portfolio of secure long-term investments; however, there are plenty of successful investors who swear by investing in just stocks or just real estate. In deciphering between the two, you need to consider your risk tolerance, preference on liquidity and whether owning a tangible asset matters to you–amongst other investing criteria that we will cover in more detail.

7 minutes
What is the Compounding Effect & Why You Should Care
Investing 101

What is the Compounding Effect & Why You Should Care

There is a common misconception: More money means more wealth. Fellow whales, here’s the truth: more money gives you more access to wealth when managed properly. Did you know 24% of high-income earners making over $100,000 a year are still living paycheck to paycheck—Yikes! That is not a very Whale-like lifestyle! Avoiding this dichotomy is […]

4 minutes
Commercial Real Estate Crowdfunding: Is It A Good Investment?
Investing 101

Commercial Real Estate Crowdfunding: Is It A Good Investment?

Crowdfunding real estate has exploded recently–Why? Because crowdfunded real estate makes these once unattainable assets that offer historically more stability and higher returns than the stock market, now accessible to the general public. Looking for a crowdfunding real estate investment? You’ve come to the right place. We are going to explain what is crowdfunding for […]

5 minutes

Neighborhoods

Why Miami is the Next Tech Hub
Neighborhoods

Why Miami is the Next Tech Hub

It is evident that many people had “aha moment during” the Pandemic, as this life altering year served as the catalyst for major population growth in the sunshine state. In fact, Florida’s population grew by 241,000 between July 2019 and July 2020. So, the people who decided life was too short to shiver through half the […]

2 minutes
What’s Old is New: A Story of Real Estate Crowdfunding from 1885
Neighborhoods

What’s Old is New: A Story of Real Estate Crowdfunding from 1885

There are few more recognizable icons of American identity than the Statue of Liberty. It is hard to imagine New York without this beautiful lady standing triumphantly in the Hudson Bay, representing our values of freedom and providing hope of a better future. But, believe it or not, we were very close to not having […]

5 minutes
Florida Real Estate Investment: Best Places to Invest in 2021
Neighborhoods

Florida Real Estate Investment: Best Places to Invest in 2021

If you are looking for a Florida real estate investment right now, you have the right idea. Since the Covid 19 Pandemic, people are flocking to warmer climates. Whether it is because they are permanently working remotely or simply had a quarantine epiphany that life is too short to be freezing for half of the […]

5 minutes
School of Whales’ Favorite Adaptive Reuse Hotels
Neighborhoods

School of Whales’ Favorite Adaptive Reuse Hotels

As you already probably figured, we are obsessed with improving communities. The thrill of seeing buildings that otherwise would have been demolished and forgotten, being saved and brought back to life is our favorite part of real estate development. Adaptive reuse is the fancy name we use in the industry for the process of repurposing […]

3 minutes
Improving Communities vs. Gentrification
Neighborhoods

Improving Communities vs. Gentrification

Nowadays we hear the term gentrification thrown around very often as an all-encompassing phenomenon that includes any improvement done to a disinvested neighborhood; however, not every change equates to gentrification, a boon can be brought to communities without destroying the social capital of the area. Not all change is bad! Neighborhoods—as every other living organism—have […]

2 minutes
Miami Investment Property: Why Investors Buy Miami Real Estate
Neighborhoods

Miami Investment Property: Why Investors Buy Miami Real Estate

So you are interested in a Miami investment property or possibly multiple properties. Well the time to get in is now! Miami real estate appreciated 102.59% over the last ten years. The city is no longer just considered a playground for partying, but also fertile grounds for finance and tech. Established corporations and start-ups alike […]

10 minutes

Uncategorized

Why Miami is the Next Tech Hub
Uncategorized

Why Miami is the Next Tech Hub

It is evident that many people had “aha moment during” the Pandemic, as this life altering year served as the catalyst for major population growth in the sunshine state. In fact, Florida’s population grew by 241,000 between July 2019 and July 2020. So, the people who decided life was too short to shiver through half the […]

2 minutes

These blogs and the accompanying materials have been prepared by School of Whales Commercial Real Estate Equity Fund, LLC (“SOW”) solely for general informational purposes and do not constitute an offer to sell, the solicitation of an offer to purchase, or a recommendation for any securities by SOW or any third party. Any returns or performance figures are hypothetical and purely for educational and illustrative purposes. A securities offering by SOW is only being made pursuant to an offering circular that is part of SOW’s offering statement. An offering statement regarding this offering has been filed with the SEC. The SEC has qualified that offering statement which only means that the company may make sales of the securities described by that offering statement. It does not mean that the SEC has approved, passed upon the merits or passed upon the accuracy or completeness of the information in the offering statement. Neither has any other governmental agency passed upon the merits or the accuracy or completeness of the information in the offering statement. The securities offered by SOW are highly speculative. Investing in SOW’s securities involves significant risks and may result in partial of total loss of your investment. The investment is suitable only for persons who can afford to lose their entire investment. Furthermore, investors must understand that such investment could be illiquid for an indefinite period of time. No public market currently exists for the securities, and if a public market develops following the offering, it may not continue. You may obtain a copy of the Form 1-A offering circular that is part of said offering statement here. You should read the offering circular before making any investment. The content of this internet site is qualified in its entirety by such offering circular.

Get in early and invest like the big whales.